Responsive Web Design

Remarkable websites for remarkable brands.
Andrej Hribernik
I
October 31, 2020

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Responsive Web Design

In the late 2000s, website designers started facing many new challenges when cell phones began to influence the world. A variety of various mobile phones entered the economy, with the early iPhones in the lead. When talking about designing websites, the designers went through a danger zone of similarity issues between different devices. They faced many issues such as difference in window width, input devices, screen resolution and multiple different eccentricities that took forever to fix. In light of this issue, the whole group of web designers and software engineers got together to make a set of rules to accomplish better cross compatibility. Those guidelines helped to shape better industry practices which included responsive design as well. Altogether, these strategies and methods are known as responsive website design.

What Is Responsive Web Design?

This web design executes all codes to give similar functionality to that of mobiles, tablets, and desktop browsers, forming the same URL. It implies making sites that can customize the dimensions of your guest's display window. The main objective is for the content of the website to provide distinctive design in accordance with your device or screen size with the goal that the visitors have a first-class experience regardless of how they approach the website. The most crucial advantage of responsive website design is that your site loads fast without any disturbances so that your users don't have to resize anything to view the content.

Responsive Web Design

What Does It Offer?

This web design offers customized screen resolutions, automatic rescaling of your pictures, and much more. Let’s have a look at some of its features.

1. Customized Screen Graphics:

With newer mobile phone devices comes shifting graphics of screen and directions. New gadgets with new sizes of screens are built up daily, and all these gadgets have the option to deal with various sizes, functions, and even designs. Some of them are in landscape mode, some in portrait mode, and others also totally square. As you are aware of the fact that with the increasing fame of all the smartphones, they can switch modes at command. With responsive web design, things can be made more flexible by automatically customizing screen resolution of the website.

2. Re scaling Of Images:

Another huge problem that it solves is working on pictures. While resizing a picture for cell phones can be exceptionally basic, if the original picture size is intended for computers, it could substantially slow download times and occupy space pointlessly. There are a lot of ways to resize images properly, and they can be done very quickly as well. In this web design, all the pictures of your website will load in its original size.

Why Does Your Business Need A Responsive Web Design?

To enable your business web pages to look great and load quicker on a variety of gadgets, you will need a responsive web design. Your business may require a responsive web design for various ways to contribute to the growth of your business. Some reasons are discussed below.

Why Does Your Business Need a Responsive Website

1. Increased Mobile Use:

As indicated by a report, the more significant part of traffic to the top websites in the U.S. originated from cell phones. This is why it is extremely significant for businesses to have sites that present themselves appropriately on small screens with the approach that the users don't experience distorted pictures or experience a substandard site format. While a few businesses decide to have a different adaptation of their site for mobile phone clients, responsive design is turning into the standard website design since it offers more flexibility at less cost.

2. To Provide An Improved Experience:

A responsive site lets users enjoy a better experience of your website. One of the main factors which demonstrate a quality user experience is the amount of time the visitors spend on the site. If they find it difficult to explore your website because they need to squeeze and zoom continuously, they will not stay on your website for long. But if your website adjusts and reacts to the adjustment in screen size, your visitors will not have issues reaching to buttons, links, or filling out any forms. This would result in your clients experiencing a better website, and they will take more time to stay on your site. This would lead to more verbal referrals and more new clients for your business.

3. Low Maintenance Cost:

Earlier, if you hired a website designing company, they would make two separate versions for your website that is one for your mobile phones and the other for a desktop version. As a result, it will increase the efforts and costs needed to maintain and update both of the websites. However, with responsive website design, you will have the option to run your site much effectively and easily with minimal resources. Thus, if you want your business to succeed by a wide margin, you should think about the idea of having a responsive design for your site.

4. Provides Improved SEO:

Responsive design implicates that you can run one site with one single set of links, which reduces the time needed to maintain your website. This permits you to concentrate on the link outreach with a strategy of search engine optimization methodology. The struggle of SEO strategies can be tedious and expensive. However, with a responsive web page, you can be focused on only one website with a single methodology and strategy for all the devices. Content is crucial in SEO. Better quality material that is released improves your web search tool positioning. This is why the advantage of this web design is that fewer assets are used in low-level duplication of material across different websites. The content only needs to be applied to a single web page, increasing the chances of the positioning of a higher search engine. Furthermore, Google proposed that mobile perfect responsive websites are being promoted in local search items. This is clearly very important to online retailers, among other reasons.

5. Converts The Visitors Into Customers:

As indicated in many types of research conducted by Google, an astounding 70% of the clients are of the view that they would surely want to come back to the site, which offers a magnificent experience. Not only this, but they would also want to endorse these types of sites to their friends and associates as well. This proves that a responsive site offers a very high chance of converting visitors into clients.

6. Helps You Combine Your Analysis And Reports:

With a responsive site, you no longer need to track your users’ ventures, change of ways, and redirections between your sites. Site investigation tools like Google Analytics are presently used to deal with numerous devices and responsive reporting. Your entire analysis and reports will proceed to work into one solitary report, which would lead to simpler checking and analysis.

Thus, the responsiveness of a website is an extraordinary method to refine your site, ensuring that individuals using a cell phone are getting the most important data. With the increased popularity of mobile phones and tablets over time, the use of a responsive website design is becoming a need for all businesses. The update of Google Algorithm states that a responsive website design expands visibility on different search engines because of the fact that it has a user-friendly interface. A site with a compelling cellphone experience will appear in search results over other websites. Therefore, it is essential for businesses to include a responsive design in their websites to stand out among others.

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WRITTEN BY
Andrej Hribernik
A freelance web designer and developer, working with big and small companies who want to build remarkable web presence with a remarkable brand. You can find him at www.andrejthefreelancer.com.

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